The Affino 8.0.30 release is focused on delivering major improvements for the marketing, commercial, finance, content, operations, and project teams working with Affino.

There are over 400 improvements in this release, and in terms of focus areas - imports and exports again see a host of updates, as more organisations are on-boarding brands onto Affino, and increasingly bulk updating information in Excel and then re-importing it to Affino.

For more details please see the release notes:

www.affino.com/blogs/social-commerce-blog/affino-8030---the-...

We have continued to build more smarts into the imports, with more in-line help on the import templates, more insightful feedback and error reporting on the imports, and we have made them all faster.

A major undertaking has been transforming the financial reports to be truly multi-currency for the first time. Previously they relied on a ’reporting currency’. Now it is possible to report by the underlying transactions in each currency throughout Affino.

Optimisation, security and performance is also a major theme of this release. This release sees the removal of hundreds of legacy coding and data elements from Affino, which not only means some nice performance and security benefits, but it is a significant step forward towards Affino’s move to the next generation platform.

Even prior to this release, with the usability updates and optimisations in Affino, and the improvements in inline help and help guides, this year means that we have just seen the lowest number of technical and support issues this past week since we started tracking them on a weekly basis.

Messaging sees many more refinements, and we have added the great usability boost of having campaign placement areas in the messages, up to 5 per message (and message campaign). This means that users no longer need to work within the templates when preparing a message, as the main message content, all articles, and campaign creatives can now all be managed simply on the message and message campaigns. We have also introduced options on how Affino’s message stats are calculated.

There are a number of elements in this release which are Alpha, primarily focused around Affino’s upcoming data dashboards. As companies using Affino are increasingly being challenged in capturing reliable data using JavaScript plugins, Affino is stepping up to deliver the data as part of our core service.

In this release you can see Alphas of the new settings for Dashboard and Account Engagement Report, note though that this is primarily for Affino to start capturing the data and for us to ensure that the data capture is efficient and delivering the best insight for the official Q2 launch in the next major release.

Other areas which see a host of nice updates include ecommerce, contacts, editions (now with a much more powerful search), menus, searches and subscription management.