The Affino Dashboard and Insight Release introduces two new outstanding reports / dashboards to Affino. The first is the Analysis Dashboard which delivers best-in-class insight into the performance of your web sites and brands. Our research shows that Affino typically delivers between 30% and 90% more content and audience insight than 3rd party web analytics platform.
The second breakthrough is the Account Engagement Report. This is a breakthrough for Account based Sales, Marketing and Engagement Analysis. It provides outstanding levels of insight into how companies and organisations interact with your brands across your online, messaging, events, interests, and indeed any engagement metric (conversion events, logins, points) you wish to track.
For more details please see the release notes:
www.affino.com/blogs/social-commerce-blog/affino-8032---the-...
Both the dashboards showcase Affino’s new Control Centre design framework, and are fully responsive, with light and dark modes, and outstanding presentation across all devices (and print).
We are also introducing Advanced Self Service Directory and Content Publishing. For the first time entire sites can now be fully self service, with the content contributed through easy to use display-side editing interfaces. Crucially Affino can surface this content through all the core content elements for dynamic, beautiful looking sites.
A key element in enhancing the content flows for self service content is the introduction of Category Topics, this is a new way of making one topic stand out above all others for each article, and allows the introduction of very flexible content types into Affino.
This release also sees major enhancements to subscriptions across the board, in what is possibly the biggest leap forward for corporate subscriptions and subscription automation in Affino.
Affino’s custom search capabilities have evolved greatly with the introduction of a new generation Scoped Search engine. It supports dozens of new customisable search options, including multi-select multi-tier filtering menus.
We have worked extensively to both optimise Affino, in particular around data storage and retention, with around half of all brands running on Affino maxing out their data service levels. This release frees up some of that data capacity, and crucially provides a new Data and Service screen so you can see and plan your data optimisation levels at any time.
This is unquestionably one of the most significant Affino updates for years, introducing many great new revenue stream options to Affino-based organisations, and greatly improves the insight and user experiences throughout Affino.
Given all the updates, some of which significantly impact on so many aspects of your brands on Affino, we strongly advise you to read through and take on board what this release brings to your teams and brands.