InPublishing x Affino First Party Data Webinar
In a few weeks time on October 4th, our CEO Markus will be leading a Webinar on First Party Data Best Practice.
The title of the Webinar is :
"10 Top Tips for extracting the most value from your First Party Data"
This is free-to-attend online ’Go To Webinar’ event where you need but Register your Attendance
Details are as follows :
First party data is the lifeblood of knowing who of your prospects and customers is interested in what you do and what you put out on digital media – at any and every given time.
Changing times, standards, technologies and evolving legal frameworks mean that we continuously have to adapt how we capture, retain and make the most of first party data in order to shape our business and grow our revenues.
In this webinar, Affino’s CEO Markus Karlsson will cover the 10 top tips, pitfalls and best practice recommendations for harvesting and maximising your return on the data.
In this webinar, you will learn :
- The Goal : what is the best real-time actionable data?
- What is zero, 1st party and 3rd party data?
- Why is the data drying up and how to keep capturing it?
- Making the most of the data for your audience and your revenues
- Keeping the data fresh for as long as possible
- Leveraging the data for the maximum impact
Who should attend the webinar : chief executives, marketing (CMO / marketing director / marketing manager), digital (CTO / digital director / digital manager), product (product director / product manager / digital product manager), sales (sales director / sales manager), data (CDO / GDPR compliance officer) and anyone with an interest in first party data.
Markus Karlsson is CEO and founder of Affino and one of the country’s leading consultants and practitioners in digital transformation and digital business development.
The webinar will be moderated by James Evelegh, editor of InPublishing.