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Stefan Karlsson

Stefan Karlsson

CMO Founder
Affino
'Can make something beautiful out of almost anything'
Expertise

Brand Strategy | Brand Origination | Marketing Strategy | Account Management | Project Management | Copywriting / Editorial | Documentation | Editorial, Media and Campaign Training | Client Liaison Overseer | General Support

About Affino

Affino is the Company of Experts and the home of the Affino Unified Digital Business Platform. We analyse businesses to help them ramp up their potential through streamlining and automating business processes and running all their customer engagement through the Unified Affino Platform.

Call: +44 (0)20 3393 3240
Email: engage@affino.com

Profile

Co-founder and CMO of Affino, I oversee Marketing and Client Services, including control of Support, Documentation and Training. University Education in Marketing and initial career in Advertising / Brand Strategy. As well as keeping tabs on day-to-day inbound and outbound communications, I am also de facto Digital Manager, Photo Editor / Retoucher, Quality Controller and Key Contributor to this website.

I have been involved in digital businesses since 1999 - advising on everything from staffing to company and brand name / identity and strategic direction - working across numerous sectors, including Automotive, Healthcare, FMCG, Industrial, Media, Publishing and Professional Services.

Key brands I've worked with include: Audi, Bausch & Lomb, BBC, Champion Automotive / Federal Mogul, Eli Lilly / IVAC, EMI, Diesel, Filmutea, Gill, Humanity Direct, IMRG / Peermap, Kimberly-Clark, Lanes Health, Loctite, MasterCard, Procurement Leaders, Rovio / Angry Birds, Royal Opera House, TSG, Wrigley.

Recent Articles

Affino AI Chat

Affino AI Chat

Your AI, Your Voice: Affino AI Chat learns from your content, delivering brand-aligned responses across customer service, sales, marketing, and beyond.
Affino AI Copilot

Affino AI Copilot

Beyond basic AI writing, Affino’s AI Copilot redefines content engagement with intelligent question generation, summaries, and adaptive multimedia.
Affino AI Agents

Affino AI Agents

Seamlessly integrated, Affino’s AI Agents leverage AI Chat and automation to engage users, streamline tasks, and drive conversions.
Affino Mass Content AI

Affino Mass Content AI

Affino’s Mass Content AI lets you scale like never before—transform, generate, and expand content in bulk with precision and ease.

Blog

Affino features prominently once more in InPublishing's annual Publishing Partners Guide

Affino features prominently once more in InPublishing's annual Publishing Partners Guide

Affino largely took a marketing hiatus last year while we shaped our future AI Strategy - which is now documented in this PPG guide for the first ...
West Coast Today celebrates Weeklies ABC Success on Affino

West Coast Today celebrates Weeklies ABC Success on Affino

A recent ...
Highlights from InPublishings' 2nd AI Special Event

Highlights from InPublishings' 2nd AI Special Event

So we just recently had the Live Streamed Q&A session for the second of InPublishing’s ...
The Future of Music 2025

The Future of Music 2025

So 2024 was a particularly eclectic year for music - it saw the resurgence of Drum and Bass via Chase and Status, and Fred Again, Jamie XX and Joshua ...
Film Release Highlights for 2025

Film Release Highlights for 2025

I’m not convinced 2024 was a particularly strong year for film - but there were some worthy contenders for the award shows. As I mentioned in my ...

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