Affino features prominently once more in InPublishing's annual Publishing Partners Guide

Unified Business Platform

Affino delivers market-leading AI advisory solutions, and the Unified Business Platform for media, events, membership, and professional services organisations.

The Evolved Web

The benchmark for what it is to have a great website has dramatically changed
this past year, and that is accelerating now.

GEO (Generative Engine Optimisation) has overtaken SEO in the space of 12 months. If you are not cited in the information cards on Google or ChatGPT then your traffic will drop dramatically.

‘AI Chats’ are now everywhere, and en route to becoming the dominant interface, and day by day, all apps and platfor

ms are adopting AI technologies. Websites are no different.

Affino’s Transformative AI Engines

The six AI engines in the Affino SaaS change the game on how websites operate. ‘AI Chat’ is transforming customer services, support, editorial workflows, and sales. And ‘AI Copilot’ lets users create images and generate article questions on the fly.

The ‘Bulk Content AI’ can generate 100,000’s of article questions at the push of a button, and this year will generate article summaries, translations, audio versions and much more. Affino’s ‘AI Agents’ initially connect Affino’s ‘AI Chat’ with the sales and marketing automation part of the platform, and later this year can drive ever increasing sales, marketing, and support automations.

Increasingly, customers ask Affino’s ‘Support AI’ for guidance when using Affino, as it is able to answer 90% of the questions quickly and accurately. Finally, Affino’s ‘AI Analyst’, coming later this year, is a breakthrough in creating prompt-driven analytics and reporting.

The New Web Essentials

Affino delivers on the new web essentials which cover a whole new class of quality services to your audiences.

These include: powerful chat interfaces with AI agent automation; AI insights at the top of your website search results; follow-up questions for each article; AI integrations with your community spaces; next generation AI engines that can intelligently react to interactions using as much or as little of the available AI knowledgebase; bulk content engine for extending your content, and transforming your content automatically.

The net result is that your audience finds relevant answers faster, you can automate many more of your day-to-day sales, marketing, publishing and support services, and the users / consumers enjoy a greatly improved experience.

Tomorrow’s Websites Today 

Affino has long led the way in innovative solutions for UK media, events and member organisations. This year’s introduction of the next generation AI integrated Affino Control Centre, along with deep OpenAI, Stripe and Zapier integrations means that Affino delivers not only the leading unified platform but also the best integrations.

Affino PPG Categories - Technology / AI Consultancy | Software - Content Management / Publishing | Software - Subscriptions / Audience Management | Software - Advertising Management | Software - Event Management.