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Affino CEO and Founder Markus Karlsson shares his AI Expertise as part of InPublishing's AI Special

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Affino lends its expertise to InPublishing's AI Special Feature

InPublishing's AI Special features key segment from Affino CEO Markus Karlsson

Read up on 13 Expert Segments as part of InPublishing's AI Special Feauture

So our good friends at InPublishing - James and Martin decided to do an extensive take on AI - featuring leading exponents and experts of that new frontier from across 13 companies no less. And of course our illustrious leader Markus features in said AI Special - where the allocated subject was ’Using AI for new product development". Which actually really neatly dovetails into our own experiences and expertise.

 

All these individual insights come from a learning perspective - that others might benefit from the shared wisdom imparted. There really is a lot going on for this AI Special, and while there is a tiny degree of overlap - there’s very much a large number of salient points to learn from and inspire!

 

Here are the 13 subject areas and experts :

  • Generating ROI from AI - Jennifer Schivas, CEO of 67 Bricks
  • How we’re using AI at Newsquest - Jody Doherty-Cove, head of Editorial AI
  • Using AI for new product development - Markus Karlsson, founder, and CEO of Affino
  • Using AI for journalism - Sara Forni, AI Product Manager at Atex
  • Using AI for content discoverability - Brian Alford, founder and CEO of Bright Sites
  • AI - the licensing & IP implications - Daniel Lord, founder and CEO of Content Catalyst
  • How we’re using AI at Immediate Media - Hannah Williams, Md, Digital Content
  • Using AI for personalisation - Aliya Itzkowitz, Manager at FT Strategies
  • Using AI to create workflow efficiencies - Stewart Robinson, Managing Director of Full Fat Things
  • How we’re using AI at emap - Robin Booth, Managing Director
  • Using AI for image creation & editing - Derek Milne, commercial pixometrist at Pixometry
  • Using AI for content optimisation - Tom Pijsel, VP product management at WoodWing
  • How we’re using AI at William Reed - John Barnes, Chief Digital Officer

You need to [Register] on the InPublishing Website to be able to access the AI Special Feature.

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Here follow some excerpts from Markus's Featured Segment :

 

Using AI for new product development - Markus Karlsson, founder, and CEO of Affino

 

Q : How can AI assist in new product development? : excerpt - "The two most effective ways to do this are to create more immersive expert systems, and to use AI to convert content automatically between different formats..."

 

Q : What will be possible in the future? : excerpt - "the holy grail is to produce widgets which are essential for transactions within the business, think Spotify for music, Uber for transport, and Amazon for product search and fulfilment..."

 

Three Top Tips : excerpt - "You'll learn more from creating prototypes than anything else."

 

Note that there is an AI Special - Q&A Webinar - featuring all the AI experts listed above.

 

It takes place on Wed, Jun 26, 2024 2:30 PM - 3:30 PM BST

 

You need to register for the GoToWebinar session [HERE].

Stefan Karlsson
Posted by Stefan Karlsson
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