The weather gods smiled on us this last Friday when around 50 or so Clients, interested parties and Affino staffers convened at the One Alfred Place Store Street Lounge for the key annual Affino State of the Union Address. Sitting midway along Tottenham Court Road - light flows in through three sides of rather generously placed tall arched windows - the superbly naturally-lit space would make for an excellent art atelier.
Guest Speakers on this occasion were Marjan Askins, Head of ...
The purpose of this article is to give you a comprehensive overview of the extensive smart GDPR Solution fully built into the Affino Unified Digital Business Platform. These screens give you a shortcut on a lot of integral complexity which does still require a fair amount of setup - but with Affino’s detailed guides and live examples is something that any Affino Client can easily and relative quickly accomplish.
Affino’s GDPR is designed to fully safe-guard the consumer as ...
Such was the popularity of some of the guitar posts made on this blog that we decided to separate that content onto its own site which is now fully live today. If you have been a fan of the guitar / pedal posts that used to appear here, then you will see a lot more of the same on ’Guitar Pedal X’.
We’ve made it a lot easier for you to find content within the different categories and there are various tools and views on the new site to make the whole experience a whole...
We’d like to start by thanking everyone who attended our inaugural breakfast briefing yesterday, and in particular guest speaker James Harley - Head of Marketing at Drewry (pictured presenting above). The three presentations appeared to have gone down well and we received favourable reviews from all who were canvassed.
Both Affino 8 and GDPR will remain somewhat fluid until final launch details are fully clear, and we hope to have a follow-up briefing most likely middle of ...
Affino will be hosting a Breakfast Briefing (#affinobrief) at One Alfred Place, Bloomsbury, WC1E 7EB (see Venue below) - on Thursday 28th of September. Affino staff will be on hand to receive attendees from 08:30, and we will be providing Continental-style breakfast refreshments.
The Guest Speaker on this occasion is Head of Marketing at Drewry - James Harley, who will be explaining the strategy behind the relatively recent Drewry Affino site.
Numbers are limited, and we&rsquo...
Over the last few months we’ve been remodelling and re-originating our ’Features’ pages to cover all the latest updates and patch releases. On the old site we handled Features somewhat differently and listed them on a more individual basis - meaning 60 or so separate articles (covering 100’s of features).
This time around we have largely taken a more holistic approach, and grouped Affino Features into more contextual / larger categories. We can probably ...
RARIK (Iceland State Electricity Company) has been an Affino Client from the earliest days. We’ve had a close and friendly cooperation throughout this time with the core Marketing and Technical teams. Yet in 2015, with a view to challenging the status quo and get some fresh input on a new responsive design implementation, management decided to put the site re-design and re-build out to tender.
A neutral third party was brought in by RARIK to oversee the specification and ...
We’ve been working with Bathrooms and Showers Direct (BASD) for nigh on a decade now and have had to handle a variety of challenges together over the years, in particular the complexities of the integration with Google Base / Google Merchant Centre which is an ongoing project with Google’s consistently evolving approach.
BASD is something of a special case in that it targets and serves both the trade, as well as domestic customers through the same ecommerce website, i.e. ...
Shard Media was looking to radically overhaul its digital presence as it was very much of a rigid and non-responsive format, and in need of a significant shift forward to provide improved services for the readers, sponsors, exhibitors, speakers and across the board for Shard publications and events.
At the same time, there was a big need to pull together the back office into one centralised suite. This is because Shard Media runs a lot of events, and a great deal of time is spent ...
Ocean Media Group (OMG) is evenly shared across two very specific sectors - Housing and Weddings / Bridal. They were looking for a unified platform which they could deploy across all their digital properties both for the front end and the audience CRM, and which would harmonize the running of those digital businesses, while improving on scalability, manageability and productivity.
OMG was looking to transform the way it rolls out events, whilst also creating the best brand hubs, ...
"Having all content and e-commerce functionality on one platform is proving highly successful. For the reader, they have a better all-round experience and more immersive engagement, where they never need to re-enter details already provided at registration."
"We're Very, Very, Very, Very Happy with our Branding and Website and really appreciate how it just all works super smoothly and efficiently all of the time."
"Affino worked with Drewry to deliver on an uncompromising and complex brief - which covered responsive CMS, fully integrated CRM, messaging, product fulfilment and subscription management. We have been impressed with the solution which has helped transform our approach to marketing and business development."
"Affino worked with TTG to deliver its new responsive-design digital business. The new solution gives TTG a more dynamic edge in an increasingly competitive environment."
"Affino worked with Briefing Media to deliver the new responsive-design FG-Insight digital business. The forward evolution of Farmers Guardian matches the increasingly important role technology plays in modern farming."
"Whilst we have always been able to see which articles have been the most popular, the new Article Report functionality allows us to instantly see which types of audiences are reading a particular article without setting up conversion events. To retrospectively interrogate this data has been a godsend and has given us a more detailed view of audience engagement with absolute ease."
"Working with Affino has been instrumental in creating the very best environment for us to engage fully with our readership.”
"Icelandair Cargo has been with Affino since 2005. Our internal customer web based on the Affino platform is well received and widely used by our customers and interacts via webservices with our Cargo Systems. The web has been upgraded throughout the years both technically and with more functionality added. Affino always delivers professionally and as promised."
"We worked with Affino for almost two years on a major website build and platform migration. It was an extremely complex project involving many bespoke elements. Affino were thoroughly responsive and communicated well throughout and their team were friendly and willing to help us achieve our ambitious goals. We’re very pleased with the modern and professional look and feel of the new website and users have been similarly impressed. Several of the bespoke elements added to the database platform have enhanced our ability to analyse our data and the platform works smoothly and reliably. Affino’s work has helped us to scale up our operations as well as grow and strengthen our brand."
"A very easy to use and highly functional experience, the new site looks fantastic - we've ended up with a great final product after a really positive and smooth running operation. Affino's support was highly responsive and always there when we needed it. And it was heartening to be on the receiving end of so much positivity from the readership"
"Affino always delivers on budget and on time!"
Meetings:
Google Meet and Zoom
Venue:
Soho House, Soho Works +
Registered Office:
55 Bathurst Mews
London, UK
W2 2SB
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