As reported recently Affino, Lyonsdown and JCA jointly evolved a new system of rapidly rolling out brand and product websites for the same brand portfolio using a new cloning approach, smartly adapting the core structure of an existing sibling site.
The process involves creating a shared Affino Design and content Structure which can be cloned to launch new sites on within the brand portfolio, having been specifically evolved for rapid assimilation by a new brand identity. So that you easily...
teiss.co.uk is the first of two Lyonsdown websites which are being deployed on Affino via an entirely new methodology - which involves a smart process of transitioning, duplication, adaptation and refinement.
Affino had to evolve and expand our brand onboarding process, functionality and User Journeys to accommodate this new way of working - including a complete re-tooling of the Content Import functionality - to make transitioning sites from other platforms near enough a pain-free ...
Shard Media was looking to radically overhaul its digital presence as it was very much of a rigid and non-responsive format, and in need of a significant shift forward to provide improved services for the readers, sponsors, exhibitors, speakers and across the board for Shard publications and events.
At the same time, there was a big need to pull together the back office into one centralised suite. This is because Shard Media runs a lot of events, and a great deal of time is spent ...
Ocean Media Group (OMG) is evenly shared across two very specific sectors - Housing and Weddings / Bridal. They were looking for a unified platform which they could deploy across all their digital properties both for the front end and the audience CRM, and which would harmonize the running of those digital businesses, while improving on scalability, manageability and productivity.
OMG was looking to transform the way it rolls out events, whilst also creating the best brand hubs, ...
This was far from a vintage year for Glastonbury - none of the headline sets were really up to previous memorable performances. There was little musical or stage show innovation here, and nothing too much to write home about. Florence and the Machine on the first night was just like every other performance we have seen of theirs, Kanye was too minimalist, a little disjointed and woefully out of tune on the Bohemian Rhapsody Kanye-Oke, and The Who looked somewhat tired.
Headline sets ...
Our dynamic duo Markus and JC attended the PPA New Talent Awards last night and were quite overcome by the large number of friendly faces they encountered. All are of the opinion that this was a superb event, so well done to PPA for organising and Lisa Smosarski for hosting. The top picture features ’New Business Journalist of the Year’ Peter Apps (Inside Housing, Ocean Media Group) flanked by our CEO Markus Karlsson and host Lisa - hearty congratulations obviously.
Here is...
The demise of traditional publishing media is well documented, and barely a month goes by without another title disappearing from the news-stand. The move to digital is now quite a few generations old, and it’s quite evident that for most publishers, simple subscription and advertising alone do not generate sufficient revenues online.
Publishers have to look for other sources of revenue, and the more successful ones are more and more reliant on value-added member services. Much ...
The Future of Music Retail - Introduction
2 Significant music-related things happened for me in 2009. Firstly, I signed up for the Premium version of streaming service - Spotify; secondly, I finally succumbed to Apple and bought into the iPhone smartphone. I have several discarded MP3 players and iPods which have somewhat fallen into disuse as I found it a burden to carry around so many devices. The fact that the iPhone comes with iTunes / iPod functionality means that I now always ...
"Having all content and e-commerce functionality on one platform is proving highly successful. For the reader, they have a better all-round experience and more immersive engagement, where they never need to re-enter details already provided at registration."
"We're Very, Very, Very, Very Happy with our Branding and Website and really appreciate how it just all works super smoothly and efficiently all of the time."
"Affino worked with Drewry to deliver on an uncompromising and complex brief - which covered responsive CMS, fully integrated CRM, messaging, product fulfilment and subscription management. We have been impressed with the solution which has helped transform our approach to marketing and business development."
"Affino worked with TTG to deliver its new responsive-design digital business. The new solution gives TTG a more dynamic edge in an increasingly competitive environment."
"Affino worked with Briefing Media to deliver the new responsive-design FG-Insight digital business. The forward evolution of Farmers Guardian matches the increasingly important role technology plays in modern farming."
"Whilst we have always been able to see which articles have been the most popular, the new Article Report functionality allows us to instantly see which types of audiences are reading a particular article without setting up conversion events. To retrospectively interrogate this data has been a godsend and has given us a more detailed view of audience engagement with absolute ease."
"Working with Affino has been instrumental in creating the very best environment for us to engage fully with our readership.”
"Icelandair Cargo has been with Affino since 2005. Our internal customer web based on the Affino platform is well received and widely used by our customers and interacts via webservices with our Cargo Systems. The web has been upgraded throughout the years both technically and with more functionality added. Affino always delivers professionally and as promised."
"We worked with Affino for almost two years on a major website build and platform migration. It was an extremely complex project involving many bespoke elements. Affino were thoroughly responsive and communicated well throughout and their team were friendly and willing to help us achieve our ambitious goals. We’re very pleased with the modern and professional look and feel of the new website and users have been similarly impressed. Several of the bespoke elements added to the database platform have enhanced our ability to analyse our data and the platform works smoothly and reliably. Affino’s work has helped us to scale up our operations as well as grow and strengthen our brand."
"A very easy to use and highly functional experience, the new site looks fantastic - we've ended up with a great final product after a really positive and smooth running operation. Affino's support was highly responsive and always there when we needed it. And it was heartening to be on the receiving end of so much positivity from the readership"
"Affino always delivers on budget and on time!"
Meetings:
Google Meet and Zoom
Venue:
Soho House, Soho Works +
Registered Office:
55 Bathurst Mews
London, UK
W2 2SB
© Affino 2024