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Affino Continues its Support of the PPA Festival where we're also Hosting a Roundtable once more

PPAPPA FestivalPublishing Event
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Affino Sponsors the PPA Festival

PPA Festival is sponsored by Affino once more

Affino is leading First and Zero Party Data Roundtable at the PPA Festival

The PPA Festival event will once again bring together 500+ delegates from the UK publishing sector. Attended by professionals in special interest magazine publishing and business media, this is the biggest annual gathering, offering unrivalled networking and learning opportunities.

 

The Festival is intended for PPA Members and Associates to Share Learning, Spark New Ideas, Fuel Growth, and Drive Innovation.

 

Themes : TOGETHER | CONTENT | PEOPLE | PRODUCT | AUDIENCE


Together

"The main event hub, where all strands of the publishing family come together for debate, discussion and discovery. We’ll hear from the industry’s leaders and influential policymakers as well as the inspirational figures outside of our sector, all of whom will give their insight into the future direction of publishing in 2022 and beyond."


Content

"The Content stage is a showcase for the editorial masterminds behind some of the most dynamic and important media brands in UK publishing today. We’ll hear how they are adapting and evolving their output in line with the demands of modern audiences, maintaining creative standards and building deep engagement across print, digital, video, audio and live events."


People

"The beating heart of every publishing business is its people. But shifting professional expectations, tech-enabled approaches to work, and the once-in-a-generation disruption of a global pandemic have changed the game. On this stage, we look at how team leaders and business owners are adapting to this new dynamic while ensuring they support the development of new skills and foster a business culture that’s truly fit for a 21st century media business."


Product

"Building and maintaining great multi-platform products that delight your audience and customers is crucial for every publisher. On this stage we’ll take a deep dive into the world of web, apps, audio and newsletters – with maybe just a spot of future-gazing at the metaverse – and how the product and technology choices you make underpin your chances of success."


Audience

"With the fight for audience attention harder than ever, this stage takes a look at the brands leading the way when it comes to knowing their audiences, growing their audiences and connecting with their audiences in new ways, turning readers and subscribers into members and community advocates."


Event Timings and Tickets

Doors open at 08:45
 
Welcome address at 09:20
 
Affino-led Roundtable at 11:00
 
Networking Drinks Receptions at 16:00
 
Conclusion at 19:00

 

Ticket Pricing is dependent on PPA Membership Type


Sponsored by Affino

Affino continues to be a leading sponsor of the Festival, and once more we're hosting another insightful Roundtable :

 

Leveraging 1st Party Data to maximise revenues

 

"1st Party Data informs us of our audience’s current interests, activities and engagement. It is the basis for creating and presenting more compelling content and creating more relevant events.

 

In this session we explore how to maximise 1st party data capture and use, and how real-time data and automation is transformative to providing the most value and deepening your bond with the audience."

 

We look forward to seeing you all there on the day!

Stefan Karlsson
Posted by Stefan Karlsson
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