Affino has a long history of bringing new life and value to content produced by media groups, whether it be The Stage’s outstanding theatre reviews, the decades of breaking travel news from TTG Media, or the deep insight provided by Drewry to the word’s leading shippers.
Affino’s publishing and media business SaaS platform provides a unified means for media companies to publish, store, distribute - via web, print, messaging, apps, feeds and APIs, and now via custom AI user interfaces.
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We have been tracking the evolution of AI platforms and services for some time to identify when would be the best point to roll them out to the Affino community.
The introduction of OpenAI’s ChatGPT 3, the rapid improvements of Midjourney and many other AI tech providers, along with the accelerating evolution of large language models, vector storage, and AI toolkits such as Langchain, made it clear that AI services have now reached a level ...
This release sees a number of quality of life improvements in Affino, along with a large number of behind the scenes updates which are in preparation for some significant enhancements coming in the next release.
The quality of life improvements range from things as simple as updated help text prompts that provide more clarity and more flexibility on mailing list signups, through to a number of fixes across the board in Affino. The display side has nice updates for displaying Article Icons ...
Affino’s Marketing Services Automation Update is a breakthrough in a host of areas, primarily around marketing services but also in dozens of other ways ranging from performance and security through to one to one instant chat.
Below are some of the key highlight screenshots.
This release elevates Affino’s marketing services delivery to a new level, and builds on Affino’s rapidly evolving analytics platform. It is a game changer!
Affino’s new Client Campaign Dashboards for instant client access to their key campaign stats and leads is a major breakthrough for efficiently delivering client campaigns. They make it incredibly simple to deliver client-facing insight and data exports for lead generation, ad, messaging, content and activity campaigns.
The early ...
"Having all content and e-commerce functionality on one platform is proving highly successful. For the reader, they have a better all-round experience and more immersive engagement, where they never need to re-enter details already provided at registration."
"We're Very, Very, Very, Very Happy with our Branding and Website and really appreciate how it just all works super smoothly and efficiently all of the time."
"Affino worked with Drewry to deliver on an uncompromising and complex brief - which covered responsive CMS, fully integrated CRM, messaging, product fulfilment and subscription management. We have been impressed with the solution which has helped transform our approach to marketing and business development."
"Affino worked with TTG to deliver its new responsive-design digital business. The new solution gives TTG a more dynamic edge in an increasingly competitive environment."
"Affino worked with Briefing Media to deliver the new responsive-design FG-Insight digital business. The forward evolution of Farmers Guardian matches the increasingly important role technology plays in modern farming."
"Whilst we have always been able to see which articles have been the most popular, the new Article Report functionality allows us to instantly see which types of audiences are reading a particular article without setting up conversion events. To retrospectively interrogate this data has been a godsend and has given us a more detailed view of audience engagement with absolute ease."
"Working with Affino has been instrumental in creating the very best environment for us to engage fully with our readership.”
"Icelandair Cargo has been with Affino since 2005. Our internal customer web based on the Affino platform is well received and widely used by our customers and interacts via webservices with our Cargo Systems. The web has been upgraded throughout the years both technically and with more functionality added. Affino always delivers professionally and as promised."
"We worked with Affino for almost two years on a major website build and platform migration. It was an extremely complex project involving many bespoke elements. Affino were thoroughly responsive and communicated well throughout and their team were friendly and willing to help us achieve our ambitious goals. We’re very pleased with the modern and professional look and feel of the new website and users have been similarly impressed. Several of the bespoke elements added to the database platform have enhanced our ability to analyse our data and the platform works smoothly and reliably. Affino’s work has helped us to scale up our operations as well as grow and strengthen our brand."
"A very easy to use and highly functional experience, the new site looks fantastic - we've ended up with a great final product after a really positive and smooth running operation. Affino's support was highly responsive and always there when we needed it. And it was heartening to be on the receiving end of so much positivity from the readership"
"Affino always delivers on budget and on time!"
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